Missed this announcement yesterday because, well, the stupid ‘V3’ headline didn’t mean shit to me. Anyhow, Victrola continues its long march to PNW domination with a takeover on Beacon Hill.

Victrola is pleased to announce that starting September 1, we will have a “V3″: Victrola on Beacon Hill!! You may have been there before, as Galaxie Espresso… and if you have, you’ll know that it makes perfect sense for this lovely cafe to become a part of the Victrola family!

I like to imagine one of the surly hipster baristas writing the above passage replete with multiple exclamation points.